Sarah Balog



Chicago Based
Packaging &
Identity Designer




True Goodness by Meijer
2022 - 2024


    A series of package design projects for Meijer’s True Goodness brand, focused on extending core brand elements across diverse product categories. Each design maintains visual consistency while enhancing shopability through strategic color coding, clear typography, and engaging photography.

    Package Design
    Art Direction

    Coho Creative